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Search engine optimisation
Search Engine Optimisation: The best marketing tools for your website!
With the 7soft Content Management System anyone can now be a webmaster of their own online store, but that isn't all you need for a successful online business; now you need to get your website and business noticed! This is where search engine optimisation comes in, and here at 7soft we have developed the ultimate package that allows you to truly expose your website to the rest of the world! Search Engine Optimisation allows your website to be picked up by all of the leading search engines on the internet, such as Google and MSN, ensuring that anyone looking for the services you offer can find your business. Without this tool, your website would be lost in a sea of millions of other websites, but my using a few simple utilities your website can get to the top pages of these results! The goal of 7soft's optimisation is to make the website more visible to the search engine, using a range of techniques and tools that even you can update and modify as your website evolves.
Here at 7soft we have integrated our search engine optimisation facilities into the content management system that provides the backbone to our websites. This allows you to take advantage of these utilities during the creation of every webpage for the site. One of the most useful tool is keyword density that is combined with our WYSIWYG editor and allows you to create content with an optimum percentage of the key words that you would like the search engine to pick up on. You can also define a set of keywords that are applicable to your website and should be used to identify your website. A list of our integrated search engine optimisation techniques and tools can be seen below:
- multi-language search engine friendly URLs
- page titles
- meta descriptions
- meta keywords
- all on-page code structure (heading tags, tableless design using CSS, etc.)
- automated breadcrumb navigation
- automated SEO friendly site map generation
Many customers have taken advantage of our skills in search engine
optimisation and now benefit from thousands of hits a week; take a look
in our portfolio to see just a few examples of our search engine optimisation work. The internet is provig to be the most popular method of advertising your business, and effective search engine optimisation is key to taking full advantage of the opportunity that it offers. Not only to you get global exposure, but your website is online 24 hours a day, 7 days a week, allowing you to be accessed at all times. Combine this with an online store and our content management system and your customers can visit you from the comfort of their own homes at a time that is suitable for them, even in the early hours!
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